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Supermarket without Cashier Coming

  • Author:Jack Ma
  • Source:Original
  • Release on:2018-01-24
At 7 a.m. local time on Monday morning, the unmanned shop in the office of the Amazon headquarters in Seattle was officially open to the public.
There is no need for cash, no need to line up, and the smart retail era that goes directly with what you want is coming.

The unmanned shop is really coming!

Before shopping in the store, you need to download software on a smartphone, bind the payment method, and then scan the store from front of the door. Through computer image recognition and machine learning algorithms, consumers get things from the shelves, and they will automatically enter the shopping cart to complete the settlement.

The principle of Amazon Go is similar to Amazon's one key checkout. When you get to the store, you need to open the Go application and connect it to your Amazon account, which will display a two-dimensional code on several glass security doors for you to scan.

Amazon has said that their goal is not to make the cashiers redundant, but to provide real convenience for employees and consumers, because consumers no longer need to wait for settlement in front of cashiers.

At present, the target customers in the unmanned shop are the office staff who are "seeking time and full". Although this technique may pose a threat to the United States 3 million 500 thousand cashier's work, but some analysts pointed out that Amazon may not intend to establish a no store on every corner, because the technology cost is too high, a store is going to want to go back to the store for several blocks around the need to have thousands of office workers to consumption.
Gianna Puerini, vice president of Amazon, who is responsible for Go projects, said in an interview that their goal is to ensure convenience while keeping the price of stores consistent with other markets.

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